Why I use AI tools?
I use AI tools as accelerators and amplifiers within my creative workflow, rather than simple replacements. Compared to traditional processes, I strongly value the efficiency and rapid iteration that AI enables, allowing me to focus more on creative direction and continuously refine content quality.
I have a strong passion for video production and genuinely enjoy every stage of the process—from initial concept development to final delivery. In my work, I primarily use tools such as Runway, Midjourney, Lovart, and ChatGPT for visual generation, video expansion, creative ideation, and content optimization. In particular, Lovart helps me quickly build advertising visuals and narrative structures, making it easier to translate ideas into effective content.
In addition, I incorporate 3D tools such as Houdini, Maya, and Unreal Engine to create more advanced visual effects and spatial compositions, bringing greater depth and flexibility to my work.
I also integrate traditional tools like After Effects and Premiere Pro for precise control and post-production refinement. This hybrid workflow—combining AI, 3D, and traditional production—allows me to maintain high visual quality while significantly improving production efficiency, and to better adapt to the fast-paced demands of short-form content, e-commerce, and advertising.
Kitchen Knife Set — Visual Product Showcase
This project focuses on creating a premium product perception using AI-assisted visual workflows.
The video leverages stylized lighting, composition, and motion to elevate a functional product into a high-end brand experience.
AI tools were used during concept development and visual generation to speed up production while maintaining consistency across scenes.
The final piece is optimized for commercial use, balancing aesthetic quality with marketing effectiveness.
AI Sleeping Boy — Digital Creative Showcase
The video leverages a stylized 3D aesthetic, combining ethereal lighting with fluid motion to transform a serene resting scene into a futuristic, immersive dreamscape.
AI tools were used during the initial character design and visual synthesis stages to rapidly iterate on complex textures and cinematic lighting, ensuring a seamless blend of cute character art and high-tech visualization.
The final piece is optimized for social media engagement and digital branding, effectively balancing emotional storytelling with a cutting-edge visual identity.
Mini Electric Shaver — Lifestyle Product Video
This project demonstrates how short-form video can be structured for maximum engagement and clarity.
The content is designed with a strong hook, fast pacing, and clear feature demonstration to align with platform algorithms.
AI-assisted tools were used to support visual ideation and content iteration, enabling rapid testing of different styles and compositions.
The final output prioritizes retention and product clarity for e-commerce environments.